If you haven’t heard of the brand The Ordinary, let me introduce you.
The Ordinary is a brand from DECIEM, “The Abnormal Beauty Company”. They are focused on advanced functional beauty. All brands that fall under the DECIEM umbrella are made by a team that specialize in materials chemistry and biochemistry.
DECIEM held an event at their store in Toronto’s Distillery district where I got to check out their products. I’m no scientist, so the staff had to be my translators that evening.
I had heard good things about their foundation, so I was really excited to be able to grab one at 30% off (retail price is $6.95 CAD). The foundation ended up being $5 and change – how could I say no?
The Ordinary Coverage Foundation is a high-coverage foundation formula. I got shade matched, although I went for a shade that was lighter than the recommended one, as the shade that seemed to be close to my shade leaned quite yellow (I need shades that have pink undertones, rather than yellow). I went with the shade ‘1.0 NS Very Fair’, which is described as “neutral with silver highlights”.
It contains a standard 30 mL of product and comes with a pump applicator.
I applied it with a damp Beauty Blender, but applied slightly less product than I normally would for a full coverage formula. I’m glad that I did this because even with the medium coverage that I intentionally went for, the formula began to cake up around my nose and smile lines. Had I applied a second layer to achieve full coverage, I think that the formula would have caked up in other areas like my forehead.
Here is the finished look, with the works; concealer, blush, bronzer, etc.
For such a low pricepoint, I think that this foundation is worth a shot. Although I’d recommend using a light hand to get light to medium coverage, instead of aiming for full coverage and expecting a long-lasting budge-proof wear.